Our Story

Baby Pure originated from our family run company Katz Dancewear, who have over 35 years experience in manufacturing shoes and garments in the UK and are based within a small market town in Northamptonshire

Katz Dancewear are a leading manufacturer of beautiful dancewear from handmade ballet shoes to tutus for all ages and abilities. With our world class manufacturing skills baby pure was born! 

Baby Pure identified a gap in the market for simple fashionable unique Individual baby shoes made in the UK. With a passion to deliver high quality, comfortable footwear for little ones up and down the country.

We are now the 3rd generation within the family business and extremely proud of our handmade products. 

The promise

At Baby Pure we make a promise we know we can keep. For mums and dads worldwide we can guarantee long lasting quality shoes to see your little ones through their all-important first year.



We all know comfort is key. That's why we have designed our hand-made baby shoes down to the last stitch, using soft, luxurious materials which provide comfort for those tiny feet all day long.



Whether you're strolling round the park or off to a family wedding our gorgeous range of baby shoes will provide a Stylish Finishing touch to suit any outfit for all occasions.



It is without a doubt that family really is at the heart of everything we do here at Baby Pure. We know how important it is to celebrate the best moments in life with the ones you love the most.

We love what we have created here at Baby Pure and we hope you do too. Our passion for our products is what makes them unique and we hope they bring just as much joy to your little ones lives as they do to ours. 

Annika and Lauren xx


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Baby Pure